Ignition: Build Momentum for Global Growth

Join leading eCommerce professionals and cross-border entrepreneurs at the 2025 Cross Border Summit in Chiang Mai, Thailand.

November 3 - 5, 2025 | Chiang Mai, Thailand
Pre + Post Event Activities from November 3 - 10, 2025

REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT •

Insights, Access, and Connections You Can't Find Anywhere Else

Why Cross Border Summit Matters

The Cross Border Summit brings together the top minds in global ecommerce — from 7–8 figure sellers and sourcing pros to platform experts and growth marketers. Whether you're scaling internationally, exploring Southeast Asia, or expanding beyond Amazon, CBS delivers the strategies and connections to build lasting momentum.

🌍

Global eCommerce, Real Cross Border

Connect with international founders and operators navigating the realities of selling worldwide. Learn proven strategies for scaling across borders in an increasingly competitive digital landscape.

📈

Advanced Amazon & Multi-Channel Growth

Dive into deep-dive sessions on Amazon FBA ranking, PPC, and platform strategy — plus insights on expanding into D2C, retail, and crowdfunding for a diversified sales mix.

🏭

Southeast Asia Sourcing & Market Entry

Explore sourcing opportunities in Thailand and Southeast Asia, and learn how sellers are entering platforms like Lazada and Shopee to tap into the region's growing online markets.

💼

Real Case Studies & Quality Networking

Hear from 7–8 figure sellers and experienced operators sharing what's worked in today's landscape. Meet serious business builders in structured, high-value networking sessions.

Real strategies. Real results.

Learn from Proven Industry Experts

Our curated lineup of speakers includes 7-figure sellers, agency leaders, platform insiders, and hands-on operators sharing practical playbooks and growth stories.

Michael Michelini

Michael Michelini

E-Commerce Community Builder | Founder of Global From Asia | Vlogger & Podcast Host

Expert in cross border e-commerce and international trade. Originating from the United States, Mike earned his Masters in Technology Management from Stevens Institute of Technology before embarking on a career on Wall Street. His journey into online marketing began in 2003, selling on eBay and rapidly rising to prominence as a top performer.

Brian Johnson

Brian Johnson

Founder at PPCScope.com | Amazon Advertising Expert

Distinguished Amazon Advertising Consultant with a rich background in technical, marketing, and entrepreneurial endeavors. Specializes in helping sellers optimize their private label and branded products through targeted Sponsored Products and Amazon Marketing Services campaigns.

Mads Singers

Mads Singers

People Management Coach | People Advisory Consultant | CEO

Dynamic force behind Mads Singers Management Consulting, accomplished management consultant with expertise extending from coaching managers in Fortune 500 companies to aiding entrepreneurs in smaller enterprises, focusing on effective people management skills.

Nick Katz

Nick Katz

\"The Japan Guy\" | 7-Figure Amazon Seller | Japanese Market Expert

Known as \"The Japan Guy,\" Nick is a 7-figure Amazon seller and leading authority on Japan's e-commerce landscape. With over 25 years of retail experience in Japan, he serves as CEO of two companies that excel in selling on Amazon and Rakuten while managing wholesale distribution to major Japanese retail chains.

Napoleon Beltran

Napoleon Beltran

Chapter Leader of GFA Nexus Philippines

Chapter Leader of GFA Nexus Philippines, the inaugural local city chapter of Global From Asia. Focuses on empowering Filipino entrepreneurs to expand into international markets and specializes in leveraging artificial intelligence to enhance Print-on-Demand (POD) businesses.

Curated for founders ready to level up.

Focused Sessions for Strategic Growth

From workshops and panels to structured networking and VIP roundtables, every session is built to help you create clarity and drive results.

PRE-EVENTS (TBA)

Day 0 - November 3, 2025 Monday

2:00 - 6:00 PM

Round Table with VIP Members

Seize this exclusive opportunity to connect with like-minded professionals, share innovative ideas, and gain transformative insights from leading industry experts. Our mastermind-style event features dynamic table rotations, each guided by a dedicated host to spark meaningful networking and collaboration. The lineup of our distinguished mastermind speakers will be announced soon, so stay tuned for exciting updates! Designed to empower your business growth, this event offers a vibrant platform to engage with fellow attendees and unlock strategies for success in an immersive, interactive setting.

More Info
7:00 - 9:00 PM

VIP Dinner and Networking (VIP entry holders only)

This exclusive event offers a unique opportunity to mingle with distinguished cross-border ecommerce experts, whose names will be announced soon. Savor a gourmet meal while engaging in insightful conversations that spark inspiration and innovation. Elevate your network and build lasting connections with industry leaders and fellow attendees in an elegant, intimate setting designed to set the stage for a transformative conference experience.

Day 1 - November 4, 2025 Tuesday

Get ready for an incredible lineup of sessions on Day 1 of the Cross Border Summit! Brace yourself for a day filled with mind-blowing insights, expert talks, and transformative discussions.

9:00 - 9:30 AM

Welcome Address: Setting the Stage for Cross-Border Ecommerce in 2025

9:30 - 10:00 AM

Keynote: The Future of Amazon FBA - Scaling Globally with AI-Driven Strategies in a Dynamic Economic Landscape

10:00 - 10:30 AM

Rapid Intros: Community Spotlight

10:30 - 11:00 AM

Panel: Navigating New Distribution Channels - Scaling from Southeast Asia to Emerging Markets in High and Low Tariff Environments

11:00 - 11:20 AM

Networking Break with Tea and Coffee

11:20 - 12:00 PM

Session: AI Agents Revolutionizing Ecommerce - Speed, Efficiency, and Customer Insights

12:00 - 1:30 PM

Lunch Break: Buffet Networking Lunch

1:30 - 2:10 PM

Case Study: Building a 8-figure Brand Sourcing from Thailand and Beyond

2:10 - 2:50 PM

Session: Mastering Amazon PPC in 2025 - Advanced Hacks for ROI Optimization

2:50 - 3:30 PM

Panel: Cross-Border Strategies for Print-on-Demand and Digital Publishing

3:30 - 4:00 PM

Networking Break with Tea and Coffee

4:00 - 4:40 PM

Session: Expanding Beyond Amazon - Crowdfunding, Emerging Channels and Retail Distribution Strategies

4:40 - 5:20 PM

Keynote: AI-Powered Growth - Tripling Revenue with Tools and Tactics for 2026

5:20 - 6:00 PM

Rapid Fire Networking Session 1: Connect with Peers and Experts

The Cross Border Summit is over each day at 6pm. We will have evening location for networking and continued conversations.

Day 2 - November 5, 2025 Wednesday

Get ready for an exhilarating lineup of sessions on Day 2 of the Cross Border Summit! Prepare yourself for a day packed with inspiring talks, transformative workshops, and expert panels.

9:00 - 9:40 AM

Keynote: Global Market Trends - Where Ecommerce is Heading in 2026

9:40 - 10:20 AM

Session: Leveraging web3 and decentralization to grow your sales and distribution

10:20 - 11:00 AM

Panel: Leveraging AI for Supply Chain Optimization in Cross-Border Trade

11:00 - 11:20 AM

Networking Break with Tea and Coffee

11:20 - 12:00 PM

Session: Social Media Growth Hacks for Ecommerce - Driving Sales Beyond Amazon

12:00 - 1:30 PM

Lunch Break: Buffet Networking Lunch

1:30 - 2:10 PM

Case Study: How Chinese Sellers Are Dominating Global Markets in 2025

2:10 - 2:50 PM

Session: Sustainable Ecommerce - Balancing Profit and Purpose in Global Expansion

2:50 - 3:30 PM

Panel: The Next Frontier - Emerging Markets and New Channels for 2026

3:30 - 4:00 PM

Networking Break with Tea and Coffee

4:00 - 4:40 PM

Session: 25 Proven Amazon Hacks for Maximizing Sales in Competitive Markets

4:40 - 5:20 PM

Closing Panel: The Road Ahead - Rapid-Fire Reflections on Innovating for Cross-Border Success

5:20 - 6:00 PM

Round Table Breakout Sessions: Choose Your Topic and Expert for In-Depth Discussion

7:00 PM

After Party

Wrap up Day 2 in style with an exciting after-party. Let's celebrate the day's achievements, unwind, and dance the night away together!

Post-Event - Nov 7 - 10, 2025

EXCLUSIVE Villa Mastermind - Phuket, Thailand

Morning Flights

Travel to Phuket

Morning flights to Phuket for those who are joining the Cross Border Mastermind in Phuket, Thailand

4 Days

Villa Mastermind Experience

Join us for an enriching experience featuring two days of learning from leading entrepreneurs and brand builders, plus two days of activities to immerse yourself in Thai culture. Designed to overlap with the weekend, this event maximizes your work time and flexibility.

REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT • REGISTER NOW • JOIN THE SUMMIT •
Trusted by founders, operators, and community builders.

What Previous Attendees Are Saying

Hear directly from global entrepreneurs who've used Cross Border Summit to accelerate their business and build lifelong partnerships.

"It's been incredibly helpful—probably one of the best events I've ever been to. The speakers were fantastic. Can't sell it enough. Come next year!"

Ian Randolph Brotchie

"The Cross Border Summit 2024 was an incredible experience. As a first-time attendee, I found the event to be exceptionally well-organized, with insightful speakers and valuable networking opportunities. I highly recommend it to anyone looking to expand their horizons in international business."

Lone Andersen

"This was my first time at the conference, and it was one of the best decisions I've made. I met incredible people and learned a lot about Amazon selling, expanding, and sharing experiences. I'm really excited to join again next year. If you're planning to join, definitely register for next year!"

Kamran Shahzad

"The amount of content I've learned today has been mind-blowing. But more than that, it's the community—that's what really pushes you forward. As an Amazon seller, it can be a lonely journey, and being around like-minded people can make all the difference."

Vincenzo Toscano

"Joining a summit like this is all about the connections you make. You can watch presentations online—but here, you connect with like-minded people, and that's what truly makes a difference. It's been an amazing experience."

Mads Singers

"I came to the Cross Border Summit to learn what's new in e-commerce and Amazon in 2024. It's been a blast reconnecting with Mike and meeting sellers. Chiang Mai is a great city—definitely come next year!"

Dave Huss

"I just came back from the summit and learned a lot—excellent value. Within one day of attending, I'd already tripled what I paid for the ticket. I met great people and gained insights I can use for years to come. I highly recommend it and will be back next year!"

William Rodgers

"Cross Border Summit 2023 was truly amazing! Mike and the team delivered an awesome event in Chiang Mai, Thailand, with top speakers sharing invaluable strategies for e-commerce success. I highly recommend checking out Cross Border Summit; it's truly awesome!"

Zach Benson

"It's a good opportunity to meet many experts in the field of e-commerce and cross-border trading, to expand my own personal knowledge, as well as meeting potential clients, partners, and colleagues in the industry. So, I think I'm coming back next year as well."

Catherine Qian

"It was such a good event, so well organized. It really felt like a tribe; like everyone was connected. Great! Everyone had really good conversations because it wasn't just presentations. You had the facilitation of the workshops and all of that stuff. I learned a lot from other speakers and sellers. It was awesome."

Chris Rawlings

Your experience seamless and memorable

Frequently Asked Questions

What language is the conference in? +

The conference will be conducted entirely in English to ensure accessibility for our international audience.

Do I need a visa to attend? +

Visa requirements depend on your nationality and the host country. Please check with the relevant embassy or consulate for the most up-to-date information.

Can you provide a visa invitation letter? +

Yes, we can provide official invitation letters for visa applications. Please contact our support team with your registration details and passport information.

Does my ticket include hotel accommodation? +

Hotel accommodation is not included in the ticket price, but we have negotiated special rates with partner hotels. Booking details will be provided after registration.

Where should I stay if I arrive early? +

We recommend staying at one of our partner hotels for convenience. Alternatively, there are many excellent accommodations near the venue. We'll provide a comprehensive accommodation guide closer to the event date.

How do I get to the venue? +

Detailed transportation information, including airport transfers, public transport options, and parking details, will be provided in your pre-event information pack.

What is the round table session? +

Round table sessions are intimate, discussion-based workshops where small groups of attendees can dive deep into specific topics with industry experts and peers.

Can I apply to be a speaker? +

Speaker applications for CBS 2025 are currently closed, but we encourage you to apply for future events. Follow our updates for CBS 2026 speaker application announcements.

Are media passes available? +

Yes, we offer media accreditation for qualified journalists and content creators. Please contact our media relations team with your credentials and coverage plans.

Can I promote the Summit to my network? +

Absolutely! We encourage attendees to share CBS 2025 with their networks. We'll provide you with promotional materials and referral incentives.

How can I convince my boss to let me attend? +

We provide a comprehensive business case template highlighting the ROI of attending CBS 2025, including learning outcomes, networking value, and industry insights that benefit your organization.

Is the Summit relevant if I don't buy from Asia? +

Yes! While we focus on cross-border commerce, the strategies, technologies, and insights shared are applicable to global eCommerce operations regardless of your sourcing regions.

Can my company sponsor the event? +

We offer various sponsorship packages that provide excellent brand exposure and networking opportunities. Contact our partnerships team to discuss custom sponsorship solutions.

Let's Ignite Your Next Stage of Growth

Make 2025 the year you scale with confidence.

Don't miss this opportunity to connect, learn, and lead in the global eCommerce space. Join a movement of ambitious cross-border entrepreneurs ready to take action.